Sunday, December 19, 2010

Startup: Does your company or product have a personality?

16. Does your company or product have a personality?

This is the squishiest of the questions -- but it's important.  Great software companies today have a personality and a voice.  They're distinctive and remarkable.  Whether it's through their blog, through the copywriting in the product (like error messages), or through in-person interactions, some companies just have personality.

Put your faces in your website, and link them to your personal social network accounts.

Posted via email from markjeee.com

1 comment:

davidchaffin39 said...

Every company has a personality to develop their own business. It is not easy to have a large business if you will not start on a low level.

Startup