Monday, October 4, 2010

The Importance of Giving a Damn

The most exciting thing I can learn about anyone boils down to this:

They really, truly give a damn about something.

It’s important to calibrate what I mean about this. Being a stickler about Star Trek trivia, parts of speech or state capitals doesn’t count. Affinity for political knee-jerk doesn’t qualify, either.

Giving a damn is about sacrifice and investment. It’s paying with something precious, in the service of something you really, truly value.

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